Business Biographies & Primers
You may be wondering how to write a business biography. There are a few things to keep in mind as you prepare this important document. For example, you will want to include your company's history, your achievements, and any unique traits that you might have about the company. In this article, we will discuss the different types of business biographies, the various types of content to include, and the general tips on writing a biography.
Unlike a resume, an effective bio is more than a short list of credentials. Longer bio examples can tell a richer story. In the LinkedIn bio of Apple CEO Tim Cook, for example, the bio is more than just bullet points - it is an illustrated history of his career. He also uses humor to draw attention to his accomplishments. Listed below are examples of a professional bio. The tips and tricks in writing these bios are universally applicable to any business.
A short, straightforward introduction is a great way to start a bio, while the meat of the bio is found in the second to fourth paragraphs. In these paragraphs, Jammi outlines her roles and reveals her competence. She also lists her previous work and education, including degrees from reputable institutes. This way, her about page is more focused on her professional work rather than her educational background. It demonstrates her professionalism by showcasing her skills and achievements in the workplace.
Business biographies can give readers an insight into the lives of influential business leaders. Biographies provide valuable information about the founders of influential companies and the personalities who helped them become successful. Biographies often draw on interviews and blend factual information with history and philosophy. Examples of business biographies include Shoe Dog by Phil Knight, The Snowball by Alice Schroeder, and Steve Jobs by Walter Isaacson. By shedding light on influential business figures, business biographies and primers can inspire and motivate people to pursue their own careers.
A bio can be short or long, and some are very descriptive. Some are aimed at a specific audience, such as an audience on a blog or in an online resume. Some bios are intended for multiple platforms, such as Twitter, Facebook, and LinkedIn. Chima Mmeje, a freelance writer and content strategist, includes a long list of accomplishments on her LinkedIn bio, while her LinkedIn summary focuses on what she can do for potential clients.
For example, Professor Anelise Gluscevic's bio includes her educational background, her publications, her research, and her other work. She also introduces her team and her students. Her bio highlights her research and accomplishments and is an excellent way to promote her skills. If you have never created a bio before, start now! You'll be amazed at how much easier and more impressive it is to write than you think.
An excellent bio should be short but to the point. It should align with your brand's overall voice and incorporate a distinct call to action. A bio can be a quick introduction to your company, but a good one can entice readers to buy, register for events, or follow you on social media. Hopefully, these tips will help you create an engaging bio. Just remember that a great bio should also be short, sweet, and engaging.
How to write a business biography
While writing a bio may seem like a simple task, it isn't. It requires you to define your entire life and work experience in a few words. That means that you should make it as interesting as possible. Here are some tips for a compelling bio:
Remember that most customers won't care about your cat, high school or your struggles to get where you are now. The most important parts of your bio are your name, your position and location. Include your inspiration and your expertise as well. This way, readers can get a feel for who you are and what you do best. If you have a lot of experience in a specific industry, highlight it.
You don't have to break the ice with an outrageous joke. A personal story or a humorous account of your professional experiences will help capture the reader's attention. For example, a bio from a small business owner can include information about his work and his life. Mark Levy provides his readers with two options: a "short version" of his bio with a few bullet points listing his credentials, or a more detailed version with a few paragraphs.
A one-page bio is usually the most challenging and will undergo the most editing. It should be short, concise, and contain keywords that will attract search engine honeybees. While a bio should include keywords, it is still important to write it first. After you have written the first draft, you can polish it and add keywords to your bio. If you have a good writing style, editing will take less time.
Choosing your professional titles and name is an important part of a professional bio. Remember that people are likely to read a bio more than a blog post, so make yours memorable. Try thinking about how you would introduce a blog post in order to attract their attention. Incorporate your professional philosophy and your personal life into the bio. You should also choose a topic. Remember to include a brief description of the person behind the story.
When writing a biography, it's important to remember that you're introducing yourself, not your resume. Make sure to intercut experiences from various stages of your life, and do not introduce irrelevant background exposition. Keep your bio interesting but brief. And, don't forget to include a strong thesis statement. A biography's main points are usually organized chronologically. Knowing which events occur when will save you time while writing the biography.
Information to include in a biography
Your bio should include the basic information about you, including your name, title, and responsibilities. If you are linked to a brand, you can include the brand name as well. If you are currently unemployed, you can list the job title and responsibilities and include the links to sample work. You can also mention your location and marital status. A good bio should be updated periodically to reflect changes in experience, qualifications, and freshness. A good rule of thumb is to include the most recent version of your bio, rather than using an older version.
When writing a professional bio, start by choosing the right name and titles. Names can change depending on your audience. Some people use a different first name and given name. Others use their original surname or a different one after marriage. In addition, some people omit titles like MD, Pr, or Esq. You should avoid writing bios that do not match the type of business you are seeking.
It is important to make your bio humanizing. People who are unfamiliar with you can get confused by different names. Try highlighting your personal brand first before your bio. This will help potential clients recall you. Having a logo, colors, font, and a picture of yourself can also help. Consistency is key for recognition. If different bios are published, your audience may not recognize you or your brand.
While a bio is not merely a list of your jobs and degrees, it is also your chance to highlight your accomplishments. You can highlight recent projects, exciting new ones, and any other fun activities. A good bio also talks about your hobbies, which can help the audience identify with you. It also adds a human touch. If you have a personal website, include them as well. A biography can be written in just a few paragraphs or even a few.
The tone of your bio will depend on your audience and overall personality. It can be formal, casual, funny, or quirky. The tone of your bio will be determined by the platform you are writing for. If you know your audience, start there. If you are writing for social media, write your bio for that platform. If your audience is primarily social media users, use a less formal, more personal tone.
Remember that most people reading your bio are likely to know little about you. To make it easy for your readers to follow, start by introducing yourself and your work. Write your bio in a conversational voice, so the reader will be more likely to follow your words and your story. Many bios are written in the third person, as this creates a distinction between the writer and the subject. This increases your professionalism and makes the reader trust what you're saying.